Good Design. Positive Change.
Wheelhouse Collective

Our Story

Wheelhouse is a strategy, and creative-centered studio. We are a curious bunch of humans that love to learn new things.

We work closely with our clients to solve their problems and create not just a brand, but establish strategic communications that are innovative, match their business goals and make meaningful connections for the community to see, think about and react to.

There is one core team member and a long list of incredibly talented collaborators who we work with to provide unforgettable brand solutions. Seriously, we love what we do and it shows.


We blend insight and creativity with some of the best people in their respective fields, we lead with empathy, create with purpose, and bring brands to life. 

People & their
come first

Strategy +
innovation =
insightful solutions

Good Design
is always
Good Business


– research
– strategy and positioning
– brand development
– logo design

– copywriting
– print collateral
– marketing
– web design & development

– environmental design
– social media
– strategy/media planning
– public relations


Cathy Solarana
creative director, designer, brand strategist, brand consultant

Cathy is a multi-disciplinary graphic designer passionate about helping clients find their voice and unlocking possibilities. Her strength is in strategic, visual storytelling that meets people where they’re at and at the right time, striking a perfect balance between meaningful creative and business goals. She has a soft spot for organizations and brands that not only look good, but do good.

Cathy founded Wheelhouse Collective in 2009 and has been focusing her creative skills in building and empowering community through strategic brand design ever since.

More than anything, Cathy’s sense of social justice runs deep. She was appointed the first Diversity and Inclusion Director for AIGA Nebraska and set a foundation of inclusivity and equity through human-centered programming and community events. To this day, she continues to integrate her diversity, equity, and inclusion experience into the creative teams and process with every project.


Creative Collaborators

Wheelhouse is agile, building teams based on project specifications, client needs, expressed budgets and talent experience. Our pool of people reflects the best of the best — professionals who bring a great many years of knowledge and experience to each project. 


Brian Wetjen
web strategy & development


Wendy Biernbaum
front-end web developer

Justin Kemerling
designer & illustrator

Maya Solarana
social media specialist

Diane Krajicek
brand strategist & research


David Burn
writer & content strategist

Bokeim Walker
designer & illustrator
Cheryl Dyer
lettering & calligraphy



We are fortunate to work with some incredibly bold thinkers who are making a difference. Here is a list both past and present.